Ken's Watches Wan Chai

Keepers of Time and Memories.

Ken’s Watches has been dedicated to providing customers with a great variety of brand new and secondhand premium watches ever since its establishment in 2002. With four existing retail outlets in Hong Kong, House of Forme was commissioned to redesign their Wan Chai Flagship to accommodate the brand’s unique positioning.

The shop is remodelled after classic boutiques found in European shopping arcades, and is designed to evoke a sense of humble luxury and sophistication. With an overarching concept of ‘Keepers of time and memories’, the interior awakes the intuitive minds with its vault inspired palette and details. A safe and professional environment with a library of timepieces, each with its unique story waiting to be told.

House of Forme worked with the client on their interior design, visual merchandising, brand environments and project management.

A Visually Striking Presence.

Located in the vibrant and bustling neighbourhood of Wan Chai’s red light district, the shop’s bespoke linear neon sign with pegged lettering pays tribute to the environment it inhabits. With its 5 meter long roller shutter concealed directly under.

To increase the shop’s visual presence in such an eclectic location, sand blasted stainless-steel wraps the minimalist facade with curved profiles and shadow gaps that enhances the open visual merchandise display made in clear laminated glass.

Open yet Intimate.

Upon arrival, customers are greeted with an open planned layout, with tinted mirrored walls and ceiling to give the illusion of a larger space. In order to safeguard watches from any unintentional drops, the floor below is made of custom-woven vinyl with a bold geometric pattern in black, grey and white.

A continuation of the sandblasted metal extends across the interior. To counteract the metal's coldness, nature inspired materials and details such as mahogany surfaces, dowel joineries and emerald hues are used.

Bespoke Service, Bespoke Experience.

Display cabinets all throughout the store are equipped with movable, magnetic micro lighting to strategically add emphasis to the best visual qualities of each product. Ensuring that each and every watch is displayed in its most eye-catching setting.

Customers are welcome to have private consultations at the mahogany-finished table with tree-inspired dowel accents, or by the display cabinets with custom pull-out drawers with scratch resistant vinyl surface.

To elevate the shopping experience, customers are also greeted with whiskey or coffee from the minibar finished in striking green marble.