Camp Causeway Bay
Warm Your Ambitions By The Fire.
Located adjacent to Time Square in one of the most compact commercial neighbourhoods in Hong Kong, Campfire targeted to introduce a workspace that is catered for a more corporate audience. With eight floors of workspace, breakout areas, and a coffee bar with full barista service, Campfire Causeway Bay was a flagship location for Campfire.
House of Forme worked with the client on the brand messaging, identity, brand environments and photography.
See their website: www.campfire.co
The Environment.
Catering to Hong Kong’s cosmopolitan business audience, the design for this branch reads as daring yet sophisticated. Powerful brand messaging in the form of neon-lit, wooden and metal signages can be found around the corridors and common spaces. The wayfinding directories are minimal yet striking, helping campers navigate their way through the 8-story establishment.
Moment
2019
Industry
Shared Space, Hospitality
Services
Signage Design, Interior Design, Brand Environments, Messaging, Art Direction
